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Arquivo da categoria 'Gemfields'



Mila Kunis Talks Upcoming Projects & Gemfields
Posted byAna Paula
06/25/2015

WWD: What has your experience been like being an ambassador for Gemfields?
Mila Kunis: I met with the company for the first time three years ago, and they came to me with the idea of being a spokesperson for Emerald, which I found comical because I was like how can you become a spokesperson for a gemstone? And then I started thinking about mining and ethical mining and how all everyone’s always told is blood diamonds, so that’s what I associated all sorts of precious stones with.

WWD: Tell us about your trip to Africa.
M.K.: They said why don’t you come to Zambia, look at one of our mines, check out the town, talk to the people, and make a few decision from there. And I went, and I found it to be one of the most eye-opening experiences ever. They’re a beautiful company that is beyond transparent, they feed all empty dams of water and fish so the town has a place to go fishing and have food, they provide ample amount[s] of work with contracts, which is unheard of in Zambia. They build schools, they build hospitals, they’re now building a maternity ward. They give back to the community, unlike anything – they’re beyond ethical mines. These gemstones are not mined 50 feet underground, they’re mined at the top of an open cavern. And the people, [ceo] Ian [Harebottle] especially is one of the first people that I met that I found to be so loving and wonderful and something I wanted to be a part of because they just were very much like a family.

WWD: What are your thoughts on ethical mining?
M.K.: This experience kind of made everything I did — I mean I knew nothing, I really did come to the mines with the thought, “Oh it’s pretty, if I like it, I’ll buy it like most people,” and I think that when you learn what makes a gemstone unique and how it’s different than a diamond, and how its different than a ruby, when you look at a ruby and how my ruby is different from your ruby, when you learn that every single gemstone has its own fingerprint and not one gemstone’s like the other. I found that to be such interesting information. I have an emerald, and you can take it through a microscope and because of the specific types of veins in the emerald, you can trace it back to the exact cavern and exact country that its from – you can’t do that with any diamond, because it doesn’t exist and I find that to be very interesting – they all have their own history and their own print.

WWD: Can you tell us about your favorite gemstone and is there a story behind it?
M.K.: I guess my favorite colored stone is maybe a ruby, oddly enough, because my grandmother’s engagement ring has a ruby in it. By the way she’s 95, and they don’t really have engagement rings in Russia, but her wedding band had a ruby in it and I kind of associated that with love.

WWD: What are your thoughts on London?
M.K.:
I lived in London two years ago when I was shooting [“Jupiter Ascending”]. London is cold, let’s be clear. As great as any places are they better be indoors. I lived across the street from [Hampstead Heath] which I thought was beautiful. The one thing about London which I will say is, the parks are vast and stunning and there’s so few beautiful days that when they do occur, all you want to do is go to the park, which is one of my favorite things to do when I lived here.

WWD: Tell us about your current/future projects that you are working on.
M.K.:
I have a TV production company at ABC, so we’re developing shows there and the Starz Network. That’s something I wanted to do when I got pregnant. I wanted to be a stay-at-home mom, so I’m pursuing that still, and I’m probably going to go back to work later this year.

Source: WWD

Mila Kunis at Faberge Cocktail Reception
Posted byAna Paula
06/25/2015

Mila attended the opening of the Fabergé Salon at Masterpiece London. Shall we predict a new Gemfields campaign soon?! ICYMI she was seen earlier this week at Mozambican Ruby Launch (now updated with more photos).

June 24 – Faberge Cocktail Reception At Masterpiece London

Mila Kunis at the Mozambican Ruby Launch in London
Posted byAna Paula
06/23/2015

Mila Kunis attended a special Gemfields event – Launch of Mozambican Rubies at Corinthia Hotel London in London! Wearing a Faberge Regalia diamond and ruby bracelet set with 176 Mozambican rubies. A brand new short movie by Gemfields will be launched soon. Check out 50+ photos in our gallery

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June 23 – Gemfields Photocall for the Launch of Mozambican Rubies at Corinthia Hotel London

June 23 – Mozambican Ruby Launch at The Orangery, London

Unseen Gemfields BTS Video
Posted byAna Paula
06/08/2015

We still don’t have news but we do have a gorgeous UNSEEN BTS video from Gemfields 2013 campaign! Check it out:

Posted byAdmin
12/30/2014

Ending this year with some real beauty - take a look at our exclusive dose of unseen Gemfields photos.


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